How to Improve a Sick Business

A company that isn’t performing to expectations is sick and doctors may diagnose the problem by looking at:

Where it has lost its market
Where it has lost its competitive advantage
Where strains placed on the company are out of its control

Sick doesn’t always mean the company is on life support. […]

Do you know Jack?

You are the leader of a franchise company. As such, it’s your job to build corporate value by leading your employees to increase revenues and cut expenses in such a way that it builds long-term success. Who do you turn to for top level advice, experience, guidance, and contacts? You should be talking to Jack […]

Profit Is Not A Dirty Word

There is one truth in business that can’t be denied, if you don’t make a profit you will not be in business very long. Not only that, but if you don’t make enough profit to allow you to live comfortably and stay ahead of the competition you will eventually either be overcome by competition or […]

How to Develop Leadership For Your Business

A business owner friend of mine recently said to me, “I ran my business like I was following someone else, until one day I woke up and realized that all of my people wanted to follow me.”
Unknown Author: “The world stands aside to let anyone pass who knows where he/she is going.”
WHAT IS LEADERSHIP:
Different meanings:
Company […]

Partner With bE To Become a Success

You’ve read the headlines before.
“Entrepreneur builds national company”
Ever ask yourself how someone had all the contacts, resources, experience and confidence to build such an organization?
It may well be that there is someone like brandEXPANSION standing off to one side to assist with all of those building blocks. Sometimes we are called Coaches, sometimes other things […]

Sensing: Using Experience As a Tool

As a businessperson you accumulate experience over years of business activity, that experience becomes your inventory of knowledge that allows you to see patterns in what is happening in business.  Those patterns that occur in a business situation allow you to analyze the pattern and make decisions based on a very few indicators, rather than […]

Best Practices of Franchising Can Be Used Universally

Twelve years ago I gave some time and advice to a company in the Arizona Technology Incubator, just as a public service. We had regular contact over the years as the technology company evolved, with them calling from time to time for a special project or some input. Then in 2007 they called with a […]

How To Fail In Franchising

The problems that have plagued Krispy Kreme have been documented in great detail in such publications as CFO Magazine, The Wall Street Journal and other publications. After studying those materials I think what they did had three main faults. The three faults are all related to a failure to understand the essence of franchising:
 

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Lessons From The Geese

As each bird flaps it’s wings, it creates an uplift for others behind him. There is 71% more flying range in V-formation than flying alone.
Lesson: People who share a common direction and sense of common purpose can get there quicker.
Whenever a goose flies out of formation, it quickly feels the drag and tries to get […]